Search Engine Optimisation is the process that enables your site to appear higher in a list of search engine results and generate targeted traffic.
If you have a website or looking to get one, then you've probably heard of search engine optimization (SEO). SEO is the process of improving the quality and quantity of website traffic to a site or a web page from search engines. It's a way to increase your visibility on the internet and get more visitors to your site. Search engine optimization is important because it can help you get more traffic from different types of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines. SEO can also help you improve your visibility in organic search results. This means that when people do a search on a major search engine like Google or Bing, your site will appear higher in the list of results. This can lead to more traffic to your site. If you're looking to improve your website's traffic, SEO is a great place to start.